Coca-Cola and Apple launch music promotion in Europe

You are here:  SillyDog701 > Message Centre > Mac OS and Apple > [sdt=11808]
SillyDog701 Forums
Author Message
Antony
Site Admin


Joined: 18 Jun 2002
Posts: 11915
01 Aug, 2006 10:31 pm Coca-Cola and Apple launch music promotion in Europe [sdp=75757]  



Coca-Cola and Apple today announced a music partnership in Europe that includes major promotions in the UK and Germany and the launch of a new Coke branded music website across Europe, including the UK, Germany, Austria and Switzerland. As part of the promotion, Coke and Apple will be giving away 70 million free songs from the iTunes Music Store in the UK and thousands of iPods in Germany.

To kick-off the partnership, live concerts will be held in the UK, Germany, Austria and Switzerland, with selected live songs and video podcasts from the performances available on iTunes and www.Coca-Cola.com/music.

And the goodies:
Quote:
Beginning later this month in the UK, 70 million song codes will be in promotional packs of Coca-Cola and Diet Coke, which will be redeemable for a free song from the iTunes Music Store. Through www.Coca-Cola.com/music, participants will be able to access iTunes and redeem their codes. Participants enter the code found on the Coca-Cola promotional label and choose any 79 pence single song from iTunes’ vast catalog of over three million songs. The Coca-Cola iTunes promotion will begin in mid-August and run for six weeks, with a five song limit per person.

In September, Coke will be giving away an iPod® and 50 songs from iTunes every hour for eight weeks in Germany at (www.coca-cola.de) and starting later this week, Coke customers there will be able to exchange their Coke Fridge loyalty coins into free songs from iTunes. Promotions in additional countries across Europe will be rolling out in the coming months.


For more information, please refer to Coca-Cola & Apple Team Up on Major Music Promotions in Europe (Apple Press Release)

UserAgent: Mozilla/5.0 (Macintosh; U; PPC Mac OS X; en) AppleWebKit/418.8 (KHTML, like Gecko) Safari/419.3

Back to top profile website
DJGM
diamond member


Joined: 19 Jun 2002
Posts: 4338
Location: Manchester, England, UK
01 Aug, 2006 10:53 pm [sdp=75759]  

If this new partnership was with Pepsi, like previous iTunes promotional partnerships in the US, I'd be interested in participating.

How ironic that Coke are partnering with iTunes, so soon after their own music download service MyCokeMusic.com fell flat.

UserAgent: Mozilla/5.0 (Macintosh; U; PPC Mac OS X Mach-O; en-US; rv:1.8.0.5) Gecko/20060723 SeaMonkey/1.0.3

Mozilla = Swiss Army Knife: It's versatile, reliable, and contains useful tools.
Microsoft Internet Explorer = Old Swiss Cheese: Full of holes, and it stinks!
Back to top profile website
Antony
Site Admin


Joined: 18 Jun 2002
Posts: 11915
01 Aug, 2006 11:37 pm [sdp=75761]  

If the music promotion was in Australia, I'd prefer Apple partner with Coca-Cola.

UserAgent: Mozilla/5.0 (Macintosh; U; PPC Mac OS X Mach-O; en-US; rv:1.8.0.5) Gecko/20060723 Firefox/1.5.0.5

Back to top profile website
Display posts from previous:   
Reply to topic    Forum Index > Mac OS and Apple All times are CST (GMT -6)
page 1 of 1
To add your questions, comments, and for more features and more, please join SillyDog701 Message Centre. It's free! This is SillyDog 701 Message Centre (SD701 Forums).
Harley Davidson discount parts - shop online for harley davidson parts & accessories at 20% discount.
Buy Text Links - buy and/or sell text link ads.

Snow Patrol iTunes .Mac

*Search | FAQ | Rules and Policies | MozInfo701 - Mozilla Information Centre | SD701 Open Directory | Message Board Map | download Netscape